The FA Learning team is looking for a Marketing Executive on a 6-month Fixed-Term Contract to plan and execute omni-channel marketing campaigns that support FA Learning in achieving its strategic objectives.
What will you be doing
- Support the Marketing Team in developing and implementing marketing campaigns and activities to help FA Learning achieve its objectives.
- Lead and manage the delivery of all email marketing activity.
- Update and maintain the England Football Learning website using Sitecore CMS.
- Support with planning and publishing marketing content across social channels.
- Review and report on all digital activity, ensuring all activity is correctly tagged to track engagement and conversion rates, customer demographics and trends.
- Assist with the delivery of a range of digital marketing activities including, SEO/SEM, PPC, social media advertising and display advertising campaigns, ensuring relevant campaign analytics are in place.
- Build and maintain relationships with key internal stakeholders, including all FA Learning departments and the FA's central marketing and commercial teams.
- Manage third party agency relationships and support with the planning and creation of digital marketing content.
- Ensure all department operational procedures are adhered to and all business processes are followed e.g. financial procedures.
- Identify latest trends in digital marketing to ensure the department is at the forefront of industry developments.
- Execute additional tasks as required to meet FA Group changing priorities.
What are we looking for
Essential for the role
- CRM management and email marketing experience.
- Wide digital channel and analytics experience.
- Excellent attention to detail with strong proof reading and copywriting skills.
Beneficial to have
- Strong project management skills.
- Experience of a sporting organisation / association.
- Experience of working in an education organisation.
What's in it for you
We are committed to ensuring everyone can flourish in their roles. To achieve this, we have a world-class, Elite Performance Centre, St. George's Park in Staffordshire which is an exceptional setting to develop and inspire high-performing England teams and leaders.
We pride ourselves in offering a competitive salary as well as great opportunities to develop and grow in your role. But that is not all; we also have a range of exciting benefits, some of which can be found below:
- Access to event day tickets at Wembley Stadium, alongside a host of regular internal events throughout the season, encouraging you to connect and learn with your colleagues and look after your mental health and well-being.
- Free, nutritious lunches at Wembley Stadium and St. George's Park.
- Free private medical cover.
- A contributory pension scheme.
- An additional 'Thank You' days leave, volunteering days as well as 25 days annual leave (based on a full-time, permanent contract.)
- A hybrid working model which offers greater flexibility.