ASOS

Consumer, FMCG & Retail
ASOS logo
ASOS logo
About ASOS

We're a global online retailer for fashion-loving 20-somethings with the aim of giving our customers the confidence to be whoever they want to be – and the same goes for our people. 

All ASOS content, including edits, social channels and more, is created to inspire our customers’ own personal style – and it’s the people behind the scenes who make that happen.

We’re purpose driven, mission-led and guided by our values. We do what we do with the aim of empowering and inspiring people to be whoever they want to be – and we do it in an innovative, creative atmosphere that helps us to bring out the best in each other.

On average, our Studios teams shoot 5,000 products every week. In May 2022, we had our biggest week so far when we shot 6731 products. Across Womenswear, Menswear, Footwear, Accessories, Jewellery and Face + Body, our ASOSers make sure over 26.7m customers worldwide enjoy an extraordinary ASOS experience. That doesn’t happen by chance – no matter how different the role of each team, we all work towards achieving the same goals.

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