SEO Junior Copywriter London 2024

An exciting opportunity has arisen for a passionate copy writer & SEO advocate to join the team as entry-level copywriting executive in our Performance Content team.

We are looking for someone taking the first steps in their career, but this person should be keen to learn and develop into someone that can deliver client strategies and execute campaigns across a content driven landscape.

About havas media

At Havas Media, we are passionate about helping our clients create Meaningful Brands by reimagining valuable experiences. Our smart thinking around enhancing consumer experiences means we deliver more measurable, meaningful moments between brands and people. We call this Mx (Meaningful Media Experiences); thinking about how we connect consumers to the right content in the right context.

We are based in King’s Cross – one of 24 agencies which make up the Havas Village London. As others attempt to adapt and simplify their offer, we continue to pioneer the UK’s only truly integrated model.

Benefits of working at havas media

We are building a positive and collaborative environment where we can support people, in day-to-day and beyond. Our Wellbeing programme offers everything from ‘lunch and learn’ sessions with a nutritionist, art therapy workshops, personal development coaching sessions, HIIT classes, meditation, and yoga classes.

The role also comes with a host of benefits including private healthcare, subsidised onsite café, a generous leave policy, flexible working, mental health days each quarter, enhanced parental leave, your birthday off, early finish Friday, and extra time off over the Christmas period.

About havas performance

Havas Performance is our specialist activation team spanning SEO, PPC, Affiliates and Retail Media. In Performance, we service clients from across the Network, so act as a central management function for all of the Havas brands, including Havas Media, Havas Entertainment and Havas Market. Our set up:

• 600+ team in 41 markets globally
• 50+ team in the UK – spanning London, Manchester, and Leeds

The role

An exciting opportunity has arisen for a passionate copy writer & SEO advocate to join the team as entry-level copywriting executive in our Performance Content team. We are looking for someone taking the first steps in their career, but this person should be keen to learn and develop into someone that can deliver client strategies and execute campaigns across a content driven landscape.

The ideal person will be someone who has a natural propensity towards writing content online. This role will involve drafting blog articles for clients, writing & optimising product pages, editing content, as well as assisting in the planning, deployment and reporting of SEO led campaigns and strategies.

An understanding of the SEO industry would be advantageous, but isn’t a mandatory requirement, as we’re happy to provide training and a clear development path. A desire to learn more about SEO in general to expand out into content SEO strategy tasks is a bonus.

The ideal candidate will have some experience in having written content online in the past whether as a student, intern, grad placement or in their personal lives. We would like for the candidate to be willing and able to share some examples of their written work prior to any interview.

Capabilities

Within your first six months we would expect you to be able to complete the following tasks:

• Creating SEO focused on page copy including product descriptions, category copy, meta descriptions, and titles for client websites
• Writing innovative and original article content to inspire and captivate our target audiences whilst delivering on SEO KPIs
• Developing a clear and consistent brand tone across all content produced for clients.
• Brainstorming engaging content ideas (individually or in teams)
• Working with your line manager to review the copywriting strategy and adapting where required
• Undertaking keyword research and analysis to help shape content approach for clients
• Carrying out competitor and industry content to identify opportunities and insights
• Measuring and tracking the effects of these optimisations using analytics tools
• Working collaboratively and proactively with wide teams (technical SEO team, paid search, PR and planning teams) in order to identify to build respect and trust in your judgement.

Requirements

We don’t ask for a university degree here at Havas, as we believe experience is key. For this role all we ask is that you have:

• Exceptional writing and communication skills
• Creative flair and a positive, can-do attitude with a strong attention to detail
• Past education/experience in journalism, English language/literature or related subjects
• Strong time management skills, ability to prioritise workload and meet deadlines
• Willingness and a hunger to take feedback on board
• Strong collaboration skills and desire to work with others in a team
• A working knowledge of uploading content into a website’s CMS
• An understanding of SEO and how to incorporate best practises into copywriting (desirable but not essential)
• A working knowledge of key content and SEO tools (AHRefs, SEMRush, Accuranker etc.)
• Interest in web analytics and an ability to use data to back arguments

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.