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Dataminr puts real-time AI and public data to work for our clients, generating relevant and actionable alerts for global corporations, public sector agencies, newsrooms, and NGOs. Our leading AI platform detects the earliest signals of high-impact events and emerging risks from vast amounts of publicly available information. Our real-time alerts enable tens of thousands of users at hundreds of public and private sector organizations to learn first of breaking events around the world, develop effective risk mitigation strategies, and respond with confidence as crises unfold.
Dataminr is making its mark for growth and innovation, recently earning recognition on the Deloitte Technology Fast 500, Forbes AI 50 and Forbes Cloud 100 lists. We also earned accolades for ‘Most Innovative Use of AI’ from the 2020 AI & Machine Learning Awards.
Join our team and help the world manage risk in real time. You’ll work with 800+ talented people across eight offices, united by our passion to collaborate, make a difference, and have fun while doing it!
Who you are
You are a highly motivated undergraduate / graduate who wants to build broad B2B marketing experience. This summer, you are interested in joining a high-growth technology company to support our International Marketing function.
This role requires a highly organised and hard-working individual who thrives in a fast-paced, creative and dynamic environment. This is an exciting opportunity to be a key player within the EMEA marketing team.
About the role
In this role, you’ll help to drive a series of projects focused on brand awareness and demand generation for Dataminr’s Pulse and News products in EMEA.
You will provide day-to-day support of the planning, development and execution of marketing plans, with a focus on measuring, analysing and reporting on their effectiveness. Your scope will span multiple regions and departments, across Marketing, Product Marketing and Sales, so collaboration is crucial to success.
Responsibilities
Campaign development and execution
- Assist in the project management of key marketing programmes to ensure timely and effective execution
- Determine the ROI of marketing activities, tracking and analysing both quantitative and qualitative metrics to determine impact
- Share the learnings with the wider Go-To-Market team
Content marketing
- Collaborate with the global marketing team to deliver collateral, web content, emails, event messaging, sales enablement and other assets that drive prospect engagement
- Project manage the translation of existing and in-progress marketing collateral
Digital advertising
- Assist in measuring and monitoring EMEA campaign performance and recommend improvement areas
- Optimise copy and creative to improve conversion rates
Email marketing
- Evaluate the the current performance of the regional nurture programmes and recommend areas for improvement
- Create email copy for new sequences and ensure the changes are implemented
- Run A/B tests to track and optimise performance
Events management
- Support the EMEA Field Marketing lead in executing global and regional events, including virtual and in-person conferences and webinars
- Manage the lead follow up process in collaboration with Sales and Sales Development
Desired competencies and experience
- An undergraduate / graduate pursuing a Bachelor's degree with a desire to learn about B2B marketing
- Keen to take on new challenges and solve problems
- Organised, proactive and dedicated work ethic
- Desire to own projects through to completion that deliver tangible outcomes
- Able to work independently and collaborate with others
- Strong written and verbal communication skills
- Able to learn processes and software quickly
- Familiar with Google Drive (Docs, Sheets, Slides) and Microsoft Office (Word, PowerPoint, Excel)
