The Barbour story began in 1894 in South Shields in the North East of England. Founder John Barbour began supplying oilskins and other garments to protect the growing community of sailors, fishermen and dockers.
Still family owned and now fifth generation, Barbour HQ remains in South Shields. Under the leadership of Chairman Dame Margaret Barbour, Barbour has grown into a lifestyle brand sold in over 55 countries worldwide including Europe, the US and Asia offering a wardrobe of stylish functional clothing, footwear and accessories inspired by the unique values of the British countryside.
The iconic Barbour Bedale and Barbour Beaufort wax jackets continue to be made by hand in the factory in South Shields. In 2020, Barbour launched Wax for Life, an overarching name for all of Barbour’s wax services designed to encourage customers to extend the life of their wax garments.
Wax for Life includes re-waxing and repairs (first introduced in 1921) and Barbour Re-Loved an upcycling circularity initiative. Each year over 70,000 wax garments are sent back to Barbour globally to be repaired, rewaxed or altered.
Position overview
We have an exciting opportunity for two PR Students to join our Global Marketing Team here at our head office in South Shields in a 12-month student placement. Throughout the 12-month placement, the successful student will play a key part in providing support to the PR and extended Global Marketing team by assisting with specific projects.
Main duties and responsibilities
- Assist PR team on all aspects of press events including invitations, booking venue, menus, photographers as required.
- Attend press events as required.
- Responsible for producing itineraries for UK/ overseas journalists visits and booking hotel, restaurants, taxis and liaising with factory and design re requirements for visit.
- Sending out image requests and press releases to media as instructed.
- Compilation of PR reports to send to business as required.
- Collate collection imagery for press by filing photography, relabelling with product name and price and generating a press-access link.
- Ensure images of celebrities wearing Barbour/Barbour International/Beacon product is captured and filed and used as required for internal reports.
- Contribute and write articles for Material Matters (internal publication)
- With PR team attend London showrooms to assist with selections for next seasons press days and subsequently order products for agency.
- Dispatch and return of PR samples and showroom garments.
- Deal with enquiries via email and phone from a range of internal and external stakeholders.
- Responsibility for PR cages in Barbour House and ensuring products are kept in an orderly fashion for easy selection and changed over to current and next season.
- Co-ordinate products for press days/events/fashion shows as requested.
- Ensure press files and magazines are up to date on a weekly basis.
- Send out regret correspondence to requests for sponsorship/charity in a timely fashion.
- Pulling together presentations and general admin assistance for Global Marketing Director.
- Assisting with compilation of range directories/look books as required.
- Stationery orders for the marketing department.
- Compile attendance report for marketing on a weekly basis for Global Marketing Director.
Skills and experience
- Confident individual
- Able to work by self along with good team working skills.
- Excellent communication skills both written and verbal.
- Pleasant and efficient telephone manner.
- Strong organisational and time management ability.
- Tenacious individual with desire to go extra mile and demonstrate commitment to the role.
- Genuine interest in PR and marketing and demonstrates a willingness to learn more.
- Attention to detail and interested in avoiding making errors.
- Comfortable working within a pressurised environment to achieve key deadlines.
- Working on own initiative without the requirement for close supervision.
- Able to establish relationships with people at all levels.
- Uses time effectively - works on high priority actions first.
- Competent on Microsoft office packages, particularly Word and PowerPoint and understanding of social media.
To apply for this placement, you must be currently studying an Undergraduate Sandwich Degree Course and able to undertake 12 months in industry as part of your course.
Benefits
- Staff discount
- Staff shop
- Free onsite parking
- Subsidised canteen
- 25 days holiday as standard (prorata’d to holiday year) plus bank holidays
- Wellbeing support
- Operate hybrid & flexible working
- 4pm finish on a Friday
Note: In the event that a sufficient volume of suitable applications are received, the post may close prior to the specified closing date. Please apply as soon as possible if interested.